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REVEALED: Lockdown Lifestyle Changes Made by Brits

The survey of 2,007 Brits, commissioned by blu, found that 5% of participants switched from smoking to vaping, with 4% planning to continue their switch post-pandemic.
  • Post ‘Freedom Day’, our survey respondents are concerned about travelling abroad and maintaining a work life balance.
  • Exercising more and eating healthier were popular lockdown changes amongst our survey respondents.
  • Smoking less and switching to vaping are lockdown changes some of our respondents hope to maintain.

The survey of 2,007 Brits, commissioned by blu, found that 5% of participants switched from smoking to vaping, with 4% planning to continue their switch post-pandemic.

Additionally, 8% of participants smoked less with 6% hoping to continue this as ‘normality’ resumes.

The main reasons behind the reduction in smoking (not including those who switched to vaping) were participants wanting to lower nicotine intake (31%) and wanting to save money (21%).

Looking at other lifestyle changes, the research also found that 37% of respondents were eating healthier than before the lockdowns with a further third (33%) of survey respondents cooking more meals at home, rather than opting for takeaway or eating out.

There was a significant increase in people interviewed who were exercising, with 34% stating they were more active than prior to the pandemic, whereas another 34% said that they were saving more money.

The survey also examined respondents’ attitudes to life after lockdown. The survey revealed that 61% felt they were not ready to go abroad yet.

Additionally, 42% of people interviewed stated that they were worried about adapting back to large social settings.

Another 42% worried about maintaining a work life balance now restrictions have eased, with a further 31% worried their lifestyle has become too different to adjust back to how it was before.

Sally Baker, Brand Executive at blu, says:

“*Our research into lockdown lifestyle changes has produced two main findings. Firstly, when given the time, people interviewed looked to make changes to their lives financially, mentally, and physically.

“Secondly, the results show that there is still a significant amount of worry among people interviewed as to what life will be like on the other side of this pandemic, and how well they will adapt to the new normal now ‘Freedom Day’ has passed.*”

To read the full research, please take a look at our round-up: ‘Revealed: The Lockdown Lifestyle Changes Made By Brits’.