WARNING: This product contains nicotine. Nicotine is an addictive chemical.
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Vape on your terms with our selection of vapes and e-cigs,
perfect for any lifestyle. Paired with flavor, discover an experience
that rivals what you’re used to, but with a new twist.
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mybluTM Welcome Offer
Your go-to vape has just arrived. Take advantage of our special Welcome Offer – get our mybluTM Starter Kit and any mybluTM INTENSE flavor for $9.99.
Redeem offerWhat others are saying about the mybluTM
★★★★★131 days ago
This product beats all the competitors by light years!
RedFalcon1325, 06-08-2018
★★★★☆147 days ago
Bought one of these online and it's easy to carry, light, last a long time!
Cynthia, 05-23-2018
★★★★★138 days ago
Made the switch! Very happy with my choice.
AdamG, 06-01-2018
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Vaping for beginners
Vaping for the first time is a big decision for a lot of people, so it makes sense to be fully prepared before you start so there aren’t any surprises.
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Learn About Our Intense Flavor Range
Intense flavors are made using a different nicotine extraction process, meaning you’ll get a more satisfying vape.
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Vaping & Regulations
Even though vaping is hugely popular in the US, it’s a good idea to get acquainted with how your state regulates e-cigs.
Read moreVaping for beginners
Vaping for the first time is a big decision for a lot of people, so it makes sense to be fully prepared before you start so there aren’t any surprises.
Read moreOur lifetime guarantee
At blu, we don’t believe in putting an expiration date on your vape. Which is why we created myCARETM - our mybluTM limited lifetime device warranty program.
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“The new mybluTM vape is the only e-cig you'll ever need...it blows away the competition.”
“New from blu, the mybluTM vaping device is designed to give e-cigarettes an upgrade.”
“The electronic cigarette industry just got a whole new look, via the new product launch from blu — a company that specializes in the creation of vaping products.”
“The new mybluTM vape is the only e-cig you'll ever need...it blows away the competition.”
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