Nicotine Strength

looking for 0% nicotine flavors?

A carefully selected, special range of our most popular flavors are available in 0% nicotine.

See all 0% nicotine flavors

Great taste! I will start with that. Then I would have to say the ease of use, and delivery of the draw. Next is the exceptional taste, combined with the blu vapor delivery system of the Tanks. The rest speaks for itself."


Our choice of 12 exciting new pre-filled e-liquid flavors are compatible with any blu clearomizer and blu PRO™ kit. Allowing you to find the e-juice flavor that best suits your needs, and improve your vaping experience.

Available in a variety of strengths, whether you are new to e-cigarettes or an experienced vaper, you will be sure to find the correct e-juice strength for you.

Have questions about our blu® Liquids? Head over to our Flavors customer service page for all product information.


How do I fill up the clearomizer with e-liquid?

Unscrew the mouthpiece and place the nozzle of your favorite blu® Liquid against the inner wall of your clearomizer. Gently squeeze the liquid bottle to coat the inner wall with liquid, avoiding the center tube. Be careful not to fill the clearomizer past the top of the triangle in the clear window. Screw the mouthpiece back onto the clearomizer and prime as directed above to enjoy!

Why is the nicotine level now represented as a percentage instead of milligrams (mg to %)?

blu is committed to ensuring that adult smokers can make informed decisions regarding the level of nicotine that they choose to use. For that reason, we have changed the representation of our nicotine levels from milligrams (mg) to percentages (%).

By providing a percentage, such as 2.4%, we are representing that the nicotine concentration contained in the liquid is 2.4% of the overall weight of liquid within the blu Tank™ unit. This directly corresponds to the nicotine strength per puff that you can expect to enjoy.

We have found that the amount of liquid, size of products and the representation of nicotine content of products vary significantly from brand to brand. Milligrams of nicotine (mg) used to describe a product typically indicates the maximum amount of nicotine that could be delivered over the use of the entire unit. It is not an indication of the strength of nicotine you can expect to receive in each puff.

Is there a risk that e-liquid can cause allergic reactions or other adverse side effects?

There might be individualized personal conditions that result in an allergic reaction to any kind of chemical substance. In the event that you experience an allergic reaction while using any blu® product, you should discontinue its use and consult with a physician.

More questions on blu flavors
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